Adwords - How to spot a world class adwords campaign

How to spot a world class adwords campaign

In this video I’ll quickly show you a world class adwords campaign and an ‘typical’ average one. I’ll also show you these key points.

World Class Key points:

1. Know the keyword(s) your market will type in

2. Write an ad based each keyword, specifically for that keyword

3. Create a page for each keyword on your website.

 

Average Key Points:

1. Collect all keywords your market might use

2. Create one ad for all of those keywords

3. Send everyone to your home page.

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