Adwords - How to spot a world class adwords campaign
How to spot a world class adwords campaign
In this video I’ll quickly show you a world class adwords campaign and an ‘typical’ average one. I’ll also show you these key points.
World Class Key points:
1. Know the keyword(s) your market will type in
2. Write an ad based each keyword, specifically for that keyword
3. Create a page for each keyword on your website.
Average Key Points:
1. Collect all keywords your market might use
2. Create one ad for all of those keywords
3. Send everyone to your home page.
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